We can’t be the only ones who have run out of excuses for Olamide’s total lack of concern at creating a cohesive legacy for his work. The YBNL boss’ entire catalogue appears to have been created with such a strong focus on generating revenue that even perfect set-ups that would only need minimal efforts at content development to showcase a more creative side of his artistry have been wasted entirely. Instead, he appears content with churning out shoddy work that glimpse at an indifference towards bettering his music even when he literally has nothing to lose by making improvements.
After months of uncharacteristically remaining on air without any major push, save for an online competition that has allowed countless remixes graze media and blog headlines over the last 2 months, Olamide has finally released an adjoining video for the pop culture phenom, Who u epp.
Directed by Session, the Who U Epp video doesn’t attempt to do anything we haven’t already seen Olamide do before nor does it take advantage of a song that has become a pop culture gold mine to show anything special. Hence, it may take a while, before anyone who watches this video realises they could have spent their valuable time doing other things.
We highlighted all the things that
went wrong happened in the video.
Olamide returns with his signature red cup and a yellow bus as a sign he is still part of the “Street.”
UNILAG boys called back Olamide, they want their Barbecue Party standard procedure back.
The fear of loneliness is the beginning of wisdom, so we’re not surprised that Olamide’s Nth video once more has all his family members in every shot.
Nothing new to see here, just another Olamide video where a woman is being objectified.
Oh hi, Wande Coal.
Double-You-Seezy. Black Diamond.
Very confused at the purpose of this scene. There are no plumbing fittings that indicate there is any water for this vixen to be having a bath so that easily answers the question. Besides, who builds a house with a bathtub in the middle of a dark room?
And the award for the most expensive dump taken on TV goes to.
Seriously, what the f*ck is this shot right here?
This scene would have been alot cooler if the smoky car had a bigger plot.
We’re kidding, this may just be the coolest most pointless shot in the video.
Is she still in the toilet? How much did they pay this girl to take 3-minute dump in Olamide’s video.
Or is there a subliminal message about the overall music video theme we’re missing here? What the fuck is the emoji for?
Like every Olamide video ever, another pointless shot of a woman’s objectified body repeats itself.
And another one.
Change your style.
But after all is said and done, we’re grateful for Phyno and Wande Coal’s guest starring roles on this alternate version. Anything else would have been an utter waste of time if all we had to do was sit through Olamide being Olamide for the umpteenth time.
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